The softness and bold colors kids crave and the durability parents love! Part of our #1 best-selling collection, Essentials Tees are your kid's new favorite basics! Made with our signature butter-soft modal cotton blend, they're so soft your kid won't wanna take 'em off. Available in matching colors, from baby to adult sizes, so the whole family can match in style.

Stock up on premium quality basics. Available in 3-6M - 11/12Y.

Cheer on team USA in style! Keep cool on sunny days with our sleeveless tank Rag. Forget the hassle of snaps, our innovative romper is easy on, easy off. Our neckline dynamically stretches to shimmy up your little one’s torso. Your kiddo will be comfy and enjoy playing unrestricted in our soft, stretchy fabric. Add in the perfect fit for all (little or big) body sizes and you’ve got the ultimate kid romper for your baby, toddler, or kid. Available in 3-6M to 5/6Y.

*Due to the tie dye technique used for our fabric, no two items will be the same and shades may vary.

Your kiddos will thank you for dressing them this cool on Valentine's Day! Forget the hassle of snap closures. RAGS' innovative neckline stretches and recovers, so your little one can step in, pull up, and play on. The ultra-soft modal cotton, unconventional style, and comfy fit makes this a go-to style kids love.

This Valentine's Day ready drop-shoulder kids t-shirt is made with an incredibly soft modal cotton fabric that your kid will want to wear over and over again. Kids love the softness, unconventional designs, and tag-free comfort, and you will love the quality and durability of this tee that you can hand down or pass on. Available in 2T to 11/12Y.

Stay cool this 4th of July in RAGS rolled hem shorts! Comfy, versatile, stylish, durable and gender neutral. Our shorts are sure to keep your kiddos comfy in all their adventures this summer. 

Ten available sizes, from 2T - 12Y, including: 2T, 3/4Y, 5Y, 6Y, 7Y, 8Y, 9Y, 10Y, 11Y, & 12Y.

RAGS 4th of July t-shirts are made with an incredibly soft modal cotton fabric that your kid will want to wear over and over again. Kids love the softness, unconventional designs, and tag-free comfort, and you will love the quality and durability of this tee that you can hand down or pass on. Available in 2T to 11/12Y.

Meet your daughter’s new favorite Easter dress: Soft, stretchy, and the perfect amount of twirl. Your little ladies or older girls can rock our unique swing dress designs, available in sizes 12-18M - 7/8Y.

Please reference our sizing chart for dresses.

All sales final.

Keep cool at the fireworks our sleeveless tank 4th of July kids romper. Forget the hassle of snaps, our innovative romper is easy on, easy off. Our neckline dynamically stretches to shimmy up your little one’s torso. Your kiddo will be comfy and enjoy playing unrestricted in our soft, stretchy fabric. Add in the perfect fit for all (little or big) body sizes and you’ve got the ultimate kid romper for your baby, toddler, or kid. Available in 3-6M to 5/6Y.